Fusion is known for being the energetic drink for e-sports athletes. so, to start a conversation on these polarized times, in the international friendship day, we asked gamers
to stop the war for a minute and take a selfie with the enemy to win a fusion can. the result was thousand of gamers and influencers engaging with the brand.
Pedro Galdi - Art Director
Rafael Costa - Art Director
Pedro Rosas - Copywriter
Marcelo Rizerio - Creative Director
Andre Kassu and Marcos Medeiros - CCO

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